Every industry has its True Pros—successful professionals who've built their careers through skill, dedication, and hard-won experience.
True Pros brings you their stories in one place. Through in-depth conversations, we create detailed portraits of twelve exceptional professionals, exploring not just what they achieved, but who they are and how they think.
Through in-depth, intimate conversations with seasoned experts, True Pros opens a window into the real world of different industries, starting with our first installment in commercial real estate.
The True Pros Vision
True Pros captures what makes exceptional professionals truly excel—their real experiences, career paths, and hard-won wisdom. Through long-form conversations, we explore:
- Personal stories and pivotal career moments
- Industry-specific insights and knowledge
- Real experiences of success and failure
- Practical recommendations for all career stages
Drawing inspiration from classics like "Market Wizards" and "Founders at Work", True Pros reveals the human side of professional excellence through candid conversations with industry leaders. These books have shown that reading about others' journeys can accelerate your own growth, teaching lessons that only experience can provide.
Why These Stories Matter
Success leaves clues, but only if you know where to look. True Pros uncovers these clues through conversations that go beyond surface-level success stories. We explore the real decisions, challenges, and insights that shape exceptional careers.
Whether you're a seasoned professional looking for fresh perspectives or just starting your career journey, these conversations offer invaluable lessons about:
- How successful professionals really make decisions
- The mindsets and strategies that drive excellence
- Navigating challenges and seizing opportunities
- Building meaningful professional relationships
The Commercial Real Estate Edition
Our journey begins with commercial real estate, featuring twelve distinguished professionals who have mastered different aspects of the industry. Through their stories, you'll discover how industry leaders think about opportunities, manage risk, and create lasting value.
This is just the beginning. True Pros will explore success stories across various industries, creating a library of professional wisdom that transcends any single field.
Be Part of Something Special
As a beta reader for our first installment, you'll:
- Get early access to these unprecedented conversations
- Help shape how industry wisdom is shared
- Join a community of professionals committed to learning
- Influence the future of the True Pros series
Join Our Beta Reader Program Now
True Pros is more than a book series—it's a movement to share hard-earned wisdom and connect people through stories of success. Be part of this journey from the beginning.